EB.

👋 I'm Eytan. I love unique, thoughtful marketing that earns attention. I also like nice socks.

I help global trade tick as the Chief Marketing Officer at Freightos. I share marketing thoughts, (very) occasionally interview marketers on Marketers in Capes, decimate pizza, and love keyboard shortcuts and . I also work with some outstanding tech companies to help out with their marketing.

You can get updated when I post new things by registering here...or just scroll on.

Five Latest Posts

Capturing Your Own Brilliance with AI posts
Oct 8, 2024 | Reading time: 5 minutes

Making an AI Assistant With Always-Updated Data posts
Sep 29, 2024 | Reading time: 4 minutes

Screw Start With Why: The Problem With Internet Advice posts
Aug 28, 2024 | Reading time: 9 minutes

Validating Marketing Channels - When You Know, You Know posts
Aug 20, 2024 | Reading time: 5 minutes

Creating Standout Content: How to Push Back on an Increasingly Junky Internet posts
Aug 4, 2024 | Reading time: 10 minutes

Favorite reads

The Illusion of Trust: The Declining Credibility of...Everything posts
Jun 15, 2024 | Reading time: 20 minutes

Lessons in Launching a Global Marketing Podcast posts
Jun 2, 2020 | Reading time: 13 minutes

19 Timeless Reads That Will Make You A Better Digital Marketer posts
Aug 2, 2017 | Reading time: 4 minutes

Playbooking Creativity: 6 Recipes From Real Creators posts
Dec 14, 2016 | Reading time: 5 minutes

Wanna talk marketing? Or anything else? Drop me a line here.